Two Personas

Persona #1

Anna Anderson

1. Millenial - 29 years old - San Diego, California
2. Young Professional - Recruiter
3. She is looking for a new apartment to move into.
4. Her home is her office.
5. She is tech savvy and knows how to look for what she's in search of.
6. Anna works from home and is looking for an apartment that fits her criteria.
7. She also is looking for furniture, as well as other things, that would help with moving or spruce up her new space.

Persona #2

Joe Conway

1. Baby boomer - 69 years old, Fort Collins, Colorado
2. Retired
3. He is looking to post an ad to sell his recliner chair
4. Has a new recliner on the way
5. Isn't super efficient with technology, but knows how to navigate the web
6. Joe is looking to sell his old recliner in order to make room for his new recliner
7. He is a user that is posting an ad for others to search for